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tip #1

know your client's_BUSINESS

"listen in"


1 | seven-part series

Are you listening?

Listen to what's going on with your clients. Some suggestions:

  • For publicly-held companies tune in to the earnings calls + attend annual shareholders meeting
  • Attend industry events where your client's CEO or other executive is speaking.
  • Ditto for the board of directors
  • Check YouTube + other social media forums

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